• Admiration is an inexhaustible pleasure
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Brigitte Bardot T shirt by Toshi

£ 29.00

Bardot, who retired from the entertainment industry at the age of 39 in 1973, was the epitome of influential femininity. Uniquely between '69 and '78 she was the official face of Marianne - the iconic allegorical symbol of liberty and reason for France. This represents an aberration, Marianne had always otherwise been anonymous. The power of her persona at the hight of her career was beyond extraordinary and remains influential today.

Our t-shirts are unique for being wholly made with CoolMax freshFX. CoolMax is a patented fibre designed to wick perspiration and accelerate moisture evaporation, keeping wearers cooler and drier. This wicking feature of the fabric is made possible by micro channels engineered into the profile of and surface of the fibre. These channels are cleverly dimensioned to exploit the surface tension and capillary action of water. Being physical properties of the fibre, these channels endure and do not significantly diminish with wear or washing.

Antimicrobial (freshFX) treatment stops the propagation of odour producing bacteria. This is achieved by embedding silver salt crystals into the structure of the fibre. FreshFX treatment like the wicking is permanent and does not leach out with everyday use. These characteristics ensure the shirts remain cool, dry and odour free regardless of what you might do in them. Performance of the fabric is guaranteed through a certified and monitored manufacturing process.