Dura-Ace SPD-R 7700 Pedals T shirt by Lawrence Keogh



About 300 gms. Great bearings, very comfortable, durable cleats, almost unbreakable connection to your bike. Probably best on a track. If you do commute on them you will be trading the cost of very durable cleats against the likelihood of hyper tension as you approach junctions… These pedals connect you to your bike more firmly than any others I have experience of. The first time I used these pedals I took more than a minute off my commute. You will not come out of these pedals unexpectedly. In fact you might not come out of these pedals at all. You might have to remove your shoes in order to escape your bike. This particular characteristic tended to become more pronounced as the cleats became worn. After about 3 years of commuting my cleats became very worn indeed. (But compare that cleat life to say Campag or Look or Speedplay) On at least six occasions I hit the roadway at traffic junctions, feet still attached to said pedals, having forgotten to start preparing to get my feet out of the pedals while still rolling. By the time it became practically impossible to get my feet out, Shimano, now criticised generally for the difficulty of separating pedal from rider, kindly recalled the original cleats and gave me a new pair. The new cleats did the trick for a year or three. I finally changed this pedal system toward the end of a ride from Koln to Genoa. At a set of lights between Genoa and Camogli I finally tore the cleat out of the carbon fibre sole of my right shoe.

The shirts:

These t shirts are unique for being made exclusively for us wholly with cool-max-image-e1485361440757.png fibres ring spun into yarns manufactured exclusively for WeAdmire. These yarns are then knitted into a single jersey fabric suitable for t shirts.

The CoolMax bit exploits the surface tension of water to wick moisture from your skin. It works through micro channels engineered into the profile of the fibre. These channels are physical attributes, they are there for the life of the fibre.

The Fresh FX bit embeds a silver salt in the molecular structure of the fibre that stops the propagation of bacteria which, left unchecked, ultimately cause a sour odour. Because the silver salt is embedded within the fibre it, like the wicking, is similarly permanent; it will not leech out with wear and washing.

These attributes deliver shirts that remain cool and dry almost regardless of what you might do in them and similarly they remain fresh. And the ongoing performance of the fabric is guaranteed. This is important, these shirts will become your favourite items of apparel, you will want to wear your shirts again and again.

These shirts are marvellous to travel with, they stay fresh if you don’t have the chance to wash them, they wash easily when you do have the chance, and they dry super quickly. There is also a very useful side effect to all this: our shirts keep anything you wear on top of them and what you might wear after wearing them fresher too.

The cut and fit and sizing of these shirts is exclusive to us and was specified by Anastasia Vouyouka, a published guru of fit in the fashion industry.

The feel of the very best natural fibre shirts you have experienced with the performance of the fibres that set the benchmarks for wicking and freshness. It is very unlikely you will have experienced this level of technical performance in a decorated t shirt before.

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