Johnny Cuthbert’s Lonsdale Belt (wrap around) by Yukio Miyamoto

£49

lonsdale-belt-men-white

The shirts:

These t shirts are unique for being made exclusively for us wholly with cool-max-image-e1485361440757.png fibres ring spun into yarns manufactured exclusively for WeAdmire. These yarns are then knitted into a single jersey fabric suitable for t shirts.

The CoolMax bit exploits the surface tension of water to wick moisture from your skin. It works through micro channels engineered into the profile of the fibre. These channels are physical attributes, they are there for the life of the fibre.

The Fresh FX bit embeds a silver salt in the molecular structure of the fibre that stops the propagation of bacteria which, left unchecked, ultimately cause a sour odour. Because the silver salt is embedded within the fibre it, like the wicking, is similarly permanent; it will not leech out with wear and washing.

These attributes deliver shirts that remain cool and dry almost regardless of what you might do in them and similarly they remain fresh. And the ongoing performance of the fabric is guaranteed. This is important, these shirts will become your favourite items of apparel, you will want to wear your shirts again and again.

These shirts are marvellous to travel with, they stay fresh if you don’t have the chance to wash them, they wash easily when you do have the chance, and they dry super quickly. There is also a very useful side effect to all this: our shirts keep anything you wear on top of them and what you might wear after wearing them fresher too.

The cut and fit and sizing of these shirts is exclusive to us and was specified by Anastasia Vouyouka, a published guru of fit in the fashion industry.

The feel of the very best natural fibre shirts you have experienced with the performance of the fibres that set the benchmarks for wicking and freshness. It is very unlikely you will have experienced this level of technical performance in a decorated t shirt before.

The shirts:

These t shirts are unique for being made exclusively for us wholly out of  cool-max-image fibres ring spun into yarns manufactured exclusively for WeAdmire. These yarns are then knitted into a single jersey fabric suitable for t shirts.

The CoolMax bit exploits the surface tension of water to wick moisture from your skin. It works through micro channels engineered into the profile of the fibre. These channels are physical attributes, they are there for the life of the fibre.

The Fresh FX bit embeds a silver salt in the molecular structure of the fibre that stops the propagation of bacteria which, left unchecked, ultimately cause a sour odour. Because the silver salt is embedded within the fibre it, like the wicking, is similarly permanent; it will not leech out with wear and washing.

These attributes deliver shirts that remain cool and dry almost regardless of what you might do in them and similarly they remain fresh. And the ongoing performance of the fabric is guaranteed. This is important, these shirts will become your favourite items of apparel, you will want to wear your shirts again and again.

These shirts are marvellous to travel with, they stay fresh if you don’t have the chance to wash them, they wash easily when you do have the chance, and they dry super quickly. There is also a very useful side effect to all this: our shirts keep anything you wear on top of them and what you might wear after wearing them fresher too.

The cut and fit and sizing of these shirts is exclusive to us and was specified by Anastasia Vouyouka, a published guru of fit in the fashion industry.

The feel of the very best natural fibre shirts you have experienced with the performance of the fibres that set the benchmarks for wicking and freshness. It is very unlikely you will have experienced this level of technical performance in a decorated t shirt before.

 

The artwork:


In fact this is a National Sporting Club Belt, not a Lonsdale belt though it is popularly referred to as a Lonsdale belt. The belt is made of 9carat gold and hand painted porcelain. The boxer wins the belt outright if he wins the British title three times.
The raw details of Johnny Cuthbert’s career are: DoB 9th July 1904 Sheffield Yorkshire – 29th August 1987. Aged 83yrs. Won 112 (KO 33),  Lost 32(KO 8), Drawn 15. Total: 159 contests.
He fought as a featherweight, ie lighter than 126lbs, 9st.
Johnny Cuthbert might have won two belts outright but for being beaten by Harry Corbett on the 18 March 1928. Cuthbert proceeded to avenge this defeat a year and a day later on 19th March 1929 and then defended the belt three times to win it outright.
You can see from the medallions that detail the fights this belt was won and lost on points in every fight detailed, over either 15 or 20 rounds. 15 or 20 rounds at 9st with probably no more than a gram or two of fat in your earlobes. A hard hard life.
This image is a vectored drawing in Adobe Illustrator reproduced on our shirts at a resolution 1440dpi. The finished shirt is completely colourfast, it will not shrink and the image will not deteriorate to any significant extent in use. The image was vectored for WeAdmire by Yukio Miyamoto in Tokyo from a digital image taken at the Split Image photographic studio in Crawley, Sussex. The digital image was taken with a 50 mega pixel Hasselblad in a series of ten segments that have been re-integrated as part of the vectoring process. The belt is owned by Tommy Mellis who generously allowed it to be photographed in the course of producing this illustration.

 

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