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These t shirts are unique for being made exclusively for us wholly with fibres ring spun into yarns manufactured exclusively for WeAdmire. These yarns are then knitted into a single jersey fabric suitable for t shirts.
The CoolMax bit exploits the surface tension of water to wick moisture from your skin. It works through micro channels engineered into the profile of the fibre. These channels are physical attributes, they are there for the life of the fibre.
The Fresh FX bit embeds a silver salt in the molecular structure of the fibre that stops the propagation of bacteria which, left unchecked, ultimately cause a sour odour. Because the silver salt is embedded within the fibre it, like the wicking, is similarly permanent; it will not leech out with wear and washing.
These attributes deliver shirts that remain cool and dry almost regardless of what you might do in them and similarly they remain fresh. And the ongoing performance of the fabric is guaranteed. This is important, these shirts will become your favourite items of apparel, you will want to wear your shirts again and again.
These shirts are marvellous to travel with, they stay fresh if you don’t have the chance to wash them, they wash easily when you do have the chance, and they dry super quickly. There is also a very useful side effect to all this: our shirts keep anything you wear on top of them and what you might wear after wearing them fresher too.
The cut and fit and sizing of these shirts is exclusive to us and was specified by Anastasia Vouyouka, a published guru of fit in the fashion industry.
The feel of the very best natural fibre shirts you have experienced with the performance of the fibres that set the benchmarks for wicking and freshness. It is very unlikely you will have experienced this level of technical performance in a decorated t shirt before.
Kenny Roberts’ 1980 Yamaha 0W48R t shirt, illustrated by Peter Hutton. It seems to me motor racing is a solvent of engineering convention, think of Keith Duckworth, Colin Chapman, Adrian Newey, think of Yamaha. What haven’t they tried? The R in the model description of Kenny Robert’s 1980 Yamaha stands for reverse and refers to the outer two cylinders having the carburettors to the front of the cylinders and the exhausts coming straight back while the two inner cylinders, 2 and 3, have a more conventional arrangement, carburettors breathing under the seat/tank and the exhausts going forward to bend under the crankcases. It would be interesting to fully understand the advantage. By all accounts Yamaha are not likely to help with an explanation anytime soon, but we should be grateful to Yamaha for daring to develop the idea. It is a shame two strokes to all intents and purposes are no longer with us. These engines are light, relatively simple and cheap and very powerful, in this case something in the order of 150bhp from 500cc: 300 bhp per litre 30 years ago. Perceptions of 2 strokes being dirty killed them off. Certainly no motorcycle manufacturer had a 500cc two stroke for anything other than racing in 1980. Celebrate a great motorcycle, Yamaha a great motorcycle manufacturer, Kenny Roberts a great motorcycle racer and Peter Hutton a great illustrator, wear our Yamaha OW48R t shirt.
Peter Hutton has been one of the UK’s leading illustrators since the late 1950’s. His reputation as an illustrator among the community of owners of historic vehicles is such that they are happy to partially disassemble their cars and bikes to allow him to deliver his take on the key components. In his own words. Although I take some photos I do sit and draw the car, to draw is to understand how components fit together, you see things you cannot see in a photograph, drawing requires total concentration and an image is ingrained in the memory for when pen is put to paper for the final drawing. I would say it shows. There are eight of Peter’s illustrations available on t shirts and I hope in time there will be more.