Stelvio Pass t shirt by Lawrence Keogh



The artwork:

One of Europe’s highest paved passes and on its day perhaps the most beautiful of Europe’s roads. The day in question will be a day when it is generally free of motor traffic.  This is a rarity because its beauty, in delivering a view of itself almost in its entirety, attracts too many car drivers – too many labouring cars badly driven do not beauty make.

To go over the pass and down the other side is to navigate about 75 hairpin turns and a vertical gain of just shy of 1900 meters. By bicycle it has been part of the Giro d’Italia 10 times since 1953 and will be part of a stage in the 2017 race. It is a brutal climb made particularly  so for being high, long and variable with regard to temperature, it can be quite warm at the bottom and very cold at the top, and with regard to gradient, the average is 7-8% but the apexes of the bends are always steeper, if only briefly and there are so many of them.  Twice as many as Alpe d’Huez for example.

The shirts:

These t shirts are unique for being made exclusively for us wholly with cool-max-image-e1485361440757.png fibres ring spun into yarns manufactured exclusively for WeAdmire. These yarns are then knitted into a single jersey fabric suitable for t shirts.

The CoolMax bit exploits the surface tension of water to wick moisture from your skin. It works through micro channels engineered into the profile of the fibre. These channels are physical attributes, they are there for the life of the fibre.

The Fresh FX bit embeds a silver salt in the molecular structure of the fibre that stops the propagation of bacteria which, left unchecked, ultimately cause a sour odour. Because the silver salt is embedded within the fibre it, like the wicking, is similarly permanent; it will not leech out with wear and washing.

These attributes deliver shirts that remain cool and dry almost regardless of what you might do in them and similarly they remain fresh. And the ongoing performance of the fabric is guaranteed. This is important, these shirts will become your favourite items of apparel, you will want to wear your shirts again and again.

These shirts are marvellous to travel with, they stay fresh if you don’t have the chance to wash them, they wash easily when you do have the chance, and they dry super quickly. There is also a very useful side effect to all this: our shirts keep anything you wear on top of them and what you might wear after wearing them fresher too.

The cut and fit and sizing of these shirts is exclusive to us and was specified by Anastasia Vouyouka, a published guru of fit in the fashion industry.

The feel of the very best natural fibre shirts you have experienced with the performance of the fibres that set the benchmarks for wicking and freshness. It is very unlikely you will have experienced this level of technical performance in a decorated t shirt before.

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