• Admiration is an inexhaustible pleasure
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Socrates

£ 29.00

Almost everyone has heard the name Socrates. He was a classical philosopher and taught Plato. Although his name is widely known, it is less known that in actual fact, none of his written work has survived - everything we know of Socrates comes from others talking about him. This is why I have used the line What Would Socrates Think" in my design, because it is something we will never know for certain. What is certain though, is that Socrates was a bit of a rebel in ancient Greece, saying what he thought even if it went against the authorities. We know this, because he was brought to trial and executed for it in 399AD. Plato wrote about this and in it, he outlines some of Socrates's most famous philosophical ideas: the necessity of doing what one thinks is right even in the face of universal opposition, and the need to pursue knowledge even when opposed. I admire that!

Our t-shirts are unique for being wholly made with CoolMax freshFX. CoolMax is a patented fibre designed to wick perspiration and accelerate moisture evaporation, keeping wearers cooler and drier. This wicking feature of the fabric is made possible by micro channels engineered into the profile of and surface of the fibre. These channels are cleverly dimensioned to exploit the surface tension and capillary action of water. Being physical properties of the fibre, these channels endure and do not significantly diminish with wear or washing.

Antimicrobial (freshFX) treatment stops the propagation of odour producing bacteria. This is achieved by embedding silver salt crystals into the structure of the fibre. FreshFX treatment like the wicking is permanent and does not leach out with everyday use. These characteristics ensure the shirts remain cool, dry and odour free regardless of what you might do in them. Performance of the fabric is guaranteed through a certified and monitored manufacturing process.